The Future of Print

Detroit newspaper readers to be offered the chance to rent Plastic Logic e-readers

Posted in Boom by futureofprint on March 16, 2009

etroit Media Partnership has announced that it will launch a trial with Plastic Logic to distribute the company’s e-reader as part of its plan to convert to a more web-centric distribution model on 30 March, reported NewsandTech.com. Although the product will not be released until 2010, DMP has obtained 100 of the large display e-readers which it will trial with readers of the electronic editions of The Detroit News and the Detroit Free Press.

DMP CEO Dave Hunke said that the publisher is working with Plastic Logic to develop a lease plan that would enable DMP subscribers to rent the readers, and DMP will use the next few months to establish pricing and availability details.

via Detroit newspaper readers to be offered the chance to rent Plastic Logic e-readers – Editors Weblog.

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