The Future of Print

Detroit Newspapers partner with Plastic Logic to transform daily news

Posted in Boom by futureofprint on March 31, 2009

Plastic Logic today announced a strategic partnership agreement with the Detroit Free Press and The Detroit News, Michigan’s largest and award-winning metro daily newspapers, to offer an innovative digital content delivery and distribution program with its forthcoming Plastic Logic Reader.

The Plastic Logic Reader, due in the market in early 2010, is a groundbreaking electronic reader that features a large, thin, lightweight and robust form factor that is about the size of an 8.5 x 11-in. pad of paper and weighs less than many print magazines. The eReader is differentiated by its size, unique plastic display that is based on Plastic Logic’s revolutionary plastic electronics technology, and intuitive touch screen interface, among other yet to be announced features.

The partnership announcement was made today by Detroit Media Partnership and Detroit Free Press CEO David Hunke and Plastic Logic CEO Richard Archuleta during a press conference at the prestigious Detroit Economic Club. Earlier, in a speech before the Club, Hunke outlined a set of sweeping and innovative changes for the Detroit newspapers that emphasizes digital content delivery. As part of the initiative, the Plastic Logic Reader will be offered for purchase or lease to subscribers of the Detroit dailies as an alternative to paper delivery. The Detroit newspapers will also be among the first publications to test the new eReader later this year.

via Detroit Newspapers partner with Plastic Logic to transform daily news.


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