The Future of Print

Digital Dollars: 40% of Conde Revs From Apps in Future 09/22/2010

Posted in Tablets by futureofprint on September 22, 2010

Digital circulation and advertising revenues from new devices like the iPad will make up roughly one-third of Conde Nast’s total publishing revenues 15 years from now, according to Nicholas Coleridge, the managing director of Conde Nast U.K.

“I would expect 70% of our sales to come from print and 30%, or even 40%, to come from products such as the iPad,” Coleridge was quoted as saying. He made the prediction as Conde Nast prepares to launch its first apps for the U.K. market, for the British editions of Wired and Vogue, at a price of £3.99 $6.23 per issue, about the same as the cover price for the print issue of

via MediaPost Publications Digital Dollars: 40% of Conde Revs From Apps in Future 09/22/2010.

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